Project 'Orange'
Orange
A customized project guide for IT pros.
The problem
IT pros tell us they sometimes don't know where to start when it's time to find a new tech solution for their company. They wonder what questions to ask vendors, what specs are a must for their unique needs, and if there are any hazards along the way. Making the wrong decision can be expensive and time-consuming, so our users want to feel confident they are taking the right steps.
“Users want to know what questions to ask, what tasks they need to accomplish, and any pitfalls to avoid when starting an IT project.”
Journey map for the end-to-end project flow.
User story mapping.
Journey mapping
After going through a few rounds of user interviews and story mapping to define our users' biggest pain points, we started to think of our solution as an automated IT consultant. The experience would include an interview with the client to learn about their situation and gather requirements, and would deliver a project game-plan to follow based on their answers. We also created the concept of project 'sites', meaning we would store the answers to common questions and autofill them on future projects within the same site.
Beyond the primary user flow, we also mapped the experience for managing ongoing projects, user account management, and billing management.
An explorer's guide
Thinking of 'Project Orange' like a handy guide through an arduous journey, we decided to add an exploration theme through the copy and illustrations. We wanted to draw a comparison between starting a potentially intimidating new project and embarking on an adventure.
Questions & answers
The main workflow is interactive quiz experience, tracking your progress toward the customized project plan at the end. The user can jump between sections, skip questions for later, and use built in calculators to add data visualizations to their finished product.
Managing Projects
Users access all their ongoing projects in a dashboard view. Each project shows their starting date and progress so far. Project cards can be rearranged, edited and archived from this view.
A prize at the end
After completing the questions, users are presented with a project plan that they can edit and add to as they like. Depending on the project-type and their responses, the finished product can include helpful tips, graphs, questions for vendors, and customized task lists to follow. The purpose of the deliverable is both for the IT pro to use to see their project to completion, and for them to present a polished presentation to their boss.